Metromatics recently collaborated with Australian Professional Shopfitters to deliver a cutting-edge retail digital signage solution for luxury luggage manufacturer Samsonite at the prestigious David Jones store in Melbourne’s CBD. This high-profile installation enhances customer engagement and brings Samsonite’s brand experience to life with vivid, dynamic content.
A Seamless LED Experience With Metrospec Retail Digital Signage
The centrepiece of the installation is a state-of-the-art retail digital signage pylon, featuring three sides fitted with fine-pitch LED modules. These modules were selected for their superior display quality, ensuring seamless splicing with 0° flatness and providing a strikingly smooth visual presentation.
Key features of the LED display include:
- Type-C connector for efficient power and signal transmission
- Advanced cooling system for optimal heat dissipation
- Intelligent controller for streamlined content management
- Ultra-high refresh rate of 4800Hz for fluid motion display
- High brightness of >500 nits for clarity in all lighting conditions
- Ultra-high grayscale for detailed image reproduction
- Simple installation for a clean, professional finish
This dynamic retail digital display allows images and videos to scroll effortlessly around the pylon, creating an immersive experience. Samsonite has leveraged this capability to craft visually stunning advertising campaigns featuring stylish, life-like customers rolling their suitcases across the screens as if they were embarking on a holiday.
Interactive Shopping with Samsung QMB-T 43” Touch Screen
Complementing the LED pylon, Metrospec installed a Samsung QMB-T 43” Interactive Touch Screen into a sophisticated wood-grain-finished kiosk on the fourth side of the pylon. This premium display offers 4K UHD picture quality and non-glare glass, ensuring excellent visibility and user experience.
With this interactive touch screen, potential Samsonite customers can:
- Browse the latest Samsonite catalogue
- Explore available suitcase colours and styles
- Make informed purchase decisions before buying in-store at David Jones Melbourne CBD
This interactive kiosk seamlessly blends digital convenience with in-store retail, enhancing the shopping experience for customers seeking premium travel gear.
Seamless Execution & Collaboration
Metrospec worked closely with Australian Professional Shopfitters, David Jones, and other stakeholders to ensure a smooth and timely fit-out. Our team managed the installation process efficiently, coordinating schedules to minimise disruptions in this busy retail environment.
By combining high-quality LED retail digital signage with interactive technology, Metrospec has helped Samsonite elevate its in-store marketing, providing a modern and engaging shopping experience for customers.
If you’re looking for innovative retail digital signage solutions tailored to your business, contact Metrospec today!
